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This Is It!


As the oldest Gay bar in Milwaukee, This Is It! has a long tradition of being the friendliest bar in the city. The atmosphere is warm and inviting, welcoming men and women of all ages to sit, enjoy the music or have a pleasant conversation with friends.

Drinks are reasonably priced with cocktail hour prices prevailing from opening at 3:00 p.m. to close. No matter if you're visiting Milwaukee, or live in the Cream City, This Is It! is your home away from home.

Two of the friendly bartenders and Joe Brehm (right] the owner.

This Is It! is located at 418 E. Wells Street, in downtown Milwaukee.

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Photos of the floral arrangements created by The Shorewood Florist that decorated THIS IS IT! during Bastile Days in Milwaukee. Just one of the things that makes THIS IS IT! one of Milwaukee's best bars.

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One of Milwaukee's Best Jukeboxes
with 100 CD's to Choose From.

This Is It!
418 E. Wells Street
Milwaukee, WI 53202
278-9192


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